Our Services
How Pink Lemonade Works
The Average Costs of Care Coverage Are High.
National Averages:
- About $95,000.00 per year for a semi-private room in a nursing home.
- About $60,000.00 per year for one bedroom at an assisted living facility.
- About $29.00 per hour for a Home Health Aide.
A Hybrid Long Term Care Plan can help you pay for these costs without diminishing your savings.
Pink Lemonade connects you with the top-rated carriers in all 50 states.
*Source: illumifin’s 2022 Cost of Care Study
Don’t leave your story with a bittersweet ending. Choose Pink Lemonade.
What is a traditional Long Term Care Plan (LTC)?
The purpose of long-term care insurance is to cover specific costs related to the unexpected, and expected realities, that comes with aging. For example, your insurance premium goes to offset out-of-pocket costs related to in-home care, assisted living facilities, nursing homes, or outings to adult day care centers.
However, a traditional LTC will not allow for your family members to receive any unused benefits. You will also be subject to premium increases.
What is a Hybrid Long Term Care Plan?
The benefits of an LTC with the added bonus of having a fixed cost and the ability to transfer any remaining assets tax-free. Other benefits include:
The benefits of an LTC with the added bonus of having a fixed cost and the return of premiums.
Estate Asset
A wealth preservation tool unlike a traditional insurance policy.
Locked Premium
Premiums are set for life.
Continuation of Benefits Rider
Six to unlimited benefit years (depending on the carrier).
Control/Flexibility
You get to choose where you receive care, whether it’s in your own home, at an adult daycare facility, assisted living, or a nursing home.
With Pink Lemonade, you’re under our umbrella.
Don’t Live in Fear of Spending All of Your Hard Earned Assets for Care and Running Out of Money.
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With a Hybrid Long Term Care Plan, Your Care is Covered. Whether It’s a Few Hours During the Week or Round the Clock
Preserve Assets
Standard health insurance and Medicare won’t cover your long-term care expenses. Without a dedicated Hybrid Long Term Care policy to cover your care expenses, you will need to pay for everything out-of-pocket. As a result you will deplete your savings. With Pink Lemonade, you can share the risk with the long term care provider and leverage your premiums to get more money for your care in the future. The best part: you will never pay tax on the capital gains incurred by your insurance premiums.
Relieve Family Burden
Once you or your loved one struggles with performing two of the following daily living tasks or has severe cognitive impairment such as Alzheimer’s disease, you can receive the benefits from your Hybrid Long Term Care policy. According to the ADL, these daily living tasks include:
- Bathing
- Dressing
- Eating
- Transferring
- Toileting
- Continence
Maintain Independence
Hybrid Long Term Care policy covers specific costs relating to your care. For example, your plan’s premium goes to offset costs related to in-home care, assisted living facilities, nursing homes, or outings to adult day care centers. With Pink Lemonade, you can choose how you’d like to live.
With Pink Lemonade, your loved one can be there to support you without feeling burdened.
Why Pink Lemonade?
We’ve done the research, shopped the market, and simplified the process to help you find the best policy that meets your needs.
Our consultants will walk you through the various policy options, explain the underwriting guidelines, and help you with the application process.
How Pink Lemonade Works
- Request a quote.
- Speak with an agent who will assess the right insurance policy for you.
- Go through the underwriting process.
- Pay a monthly, annual, or lump sum toward your premium over the next 10-15 years.
- When you need care, contact a care coordinator through your policy provider.
- Receive the care you need.
We Choose Pink Lemonade
Meet Rylan
After his father was no longer able to care for himself, Rylan’s mother had to to become his father’s nurse and caregiver. Rylan saw the toll it took on his mother and siblings. When Rylan learned about Pink Lemonade, he jumped at the opportunity to get a plan for his mother.
Meet Susan
Susan lives independently, has a great job, and is thinking about the future. She wants to make sure that she is taken care of when she no longer can. She’s purchasing a long term care insurance plan to make sure that she’s not a burden on her siblings and children.
Meet Mark
Mark’s life insurance policy is completed. He’s investing the whole life insurance policy into his hybrid long term care insurance plan so that he can keep doing what he’s been doing: protecting his family from debt.
Meet Alex
Alex just inherited money from his grandmother. He’s only 30 years old, but he’s putting the money into a hybrid long term care insurance plan because he knows that the money will grow. He’s young and healthy and protecting his future.
We Chose Pink Lemonade
Meet Rylan
After his father was no longer able to care for himself, Rylan’s mother had to to become his father’s nurse and caregiver. Rylan saw the toll it took on his mother and siblings. When Rylan learned about Pink Lemonade, he jumped at the opportunity to get a plan for his mother.
Meet Mark
Mark is taking the cash that’s currently in his whole life insurance policy and exchanging it into his hybrid long term care insurance plan. He can use the money from the HLTC if he gets sick. If he doesn’t use it, it will be returned to his family in the form of life insurance. By getting an HLTC, Mark can keep doing what he’s been doing: protecting his family from debt.
Meet Stefanie
Stefanie’s primary goal is to provide clients with accessible expertise and an honest, thoughtful, problem-solving approach to life and long term care (LTC) insurance. With 10 years’ experience in the LTC industry, Stefanie’s primary goal is to provide clients with accessible expertise and an honest, thoughtful, problem-solving approach to life and long-term care (LTC) insurance. Stefanie personally owns a LTC insurance policy so she will not place the burden of care on her children. She believes long term care planning brings peace of mind.
Meet Susan
Susan lives independently, has a great job, and is thinking about the future. She wants to preserve her independence and be able to hire caregivers should she get sick. She’s purchasing a hybrid long term care insurance plan to make sure that she’s not a burden on her siblings and children.
Meet Alex
Alex just inherited money from his grandmother. He’s only 35 years old, but he’s putting the money into a hybrid long term care insurance plan because he knows that the money will grow tax free as he ages. Alex is young and healthy now and protecting his future.
This includes supplementing costs associated with
- Home Health Care
- Assisted Living Facilities.
- Nursing Homes.
- Adult Day Care.
- Therapy including occupational, physical, rehabilitation, and speech therapy.
- Concierge care coordination.
What happens if I don’t need the benefits?
The premiums paid, minus any long term care benefits used, will be returned to your family in the form of life insurance, tax free.
Meet Rylan
After his father was no longer able to care for himself, Rylan’s mother had to to become his father’s nurse and caregiver. Rylan saw the toll it took on his mother and siblings. When Rylan learned about Pink Lemonade, he jumped at the opportunity to get a plan for his mother.
Meet Mark
Mark is taking the cash that’s currently in his whole life insurance policy and exchanging it into his hybrid long term care insurance plan. He can use the money from the HLTC if he gets sick. If he doesn’t use it, it will be returned to his family in the form of life insurance. By getting an HLTC, Mark can keep doing what he’s been doing: protecting his family from debt.
Meet Susan
Susan lives independently, has a great job, and is thinking about the future. She wants to preserve her independence and be able to hire caregivers should she get sick. She’s purchasing a hybrid long term care insurance plan to make sure that she’s not a burden on her siblings and children.
Meet Alex
Alex just inherited money from his grandmother. He’s only 35 years old, but he’s putting the money into a hybrid long term care insurance plan because he knows that the money will grow tax free as he ages. Alex is young and healthy now and protecting his future.
Behind the Scenes
Meet Rylan
Rylan brings over 19 years of expertise in the financial services industry, kickstarting his journey with Northwestern Mutual in 2005 in Irving, CA. However, his professional trajectory took a deeply personal turn when he witnessed the challenges his family faced as his father fell ill and required in-home assistance. This experience ignited Rylan’s fervent advocacy for long-term care planning, shaping his approach to financial services with a compassionate and holistic perspective.
Meet Dina
Dina is a trusted resource for life and long term care insurance planning. Being in the industry for over 17 years, Dina helps her clients prepare financially in case they die too soon (with life insurance) or live too long (with long term care insurance). She believes that planning ahead brings peace.
Meet Stefanie
With 10 years’ experience in the LTC industry, Stefanie’s primary goal is to provide clients with accessible expertise and an honest, thoughtful, problem-solving approach to life and long-term care (LTC) insurance. Stefanie personally owns a LTC insurance policy so she will not place the burden of care on her children. She believes long term care planning brings peace of mind.